Ninety percent of my revenue comes through LinkedIn, and almost none of it comes from going viral. These are notes on the unglamorous parts: what your profile says when you are not in the room, and what happens in the conversation after the like.
72% of B2B buyers now vet experts with ChatGPT before calling. Most founders are invisible. How to become the answer AI quotes in 2026, tested on 63 of my own posts.
LinkedInBuyers check your profile before they reply. Four fields decide what they conclude, and most people have written all four as if they were applying for a job.