Not think-pieces. What I built, what it cost, what it returned, and what I got wrong. If a number appears here, it came from a business I can name.
Most businesses buy tools and wonder why nothing changed. A tool does a task.
Read the series → 02Ninety percent of my revenue comes through LinkedIn, and almost none of it comes from going viral. These are notes on the unglamorous parts: what your profile says when you are not in the room, and what happens in the conversation after the like.
Read the series → 03Every one of these tools is described by its maker in language written for engineers. This is the translation: what it does for a business, what line item it replaces, and where it falls over.
Read the series → 04If a number appears in this series it came from a business I can name, and the person it belongs to has seen the post before it went up. Where something did not work, that is here too.
Read the series →Nothing matches that.
Thirty minutes to work out what AI should actually be doing in your business, and whether I am the right person to help you build it.