Not think-pieces. What I built, what it cost, what it returned, and what I got wrong. If a number appears here, it came from a business I can name.
Most businesses buy tools and wonder why nothing changed. A tool does a task.
Read the series → 02Ninety percent of my revenue comes through LinkedIn, and almost none of it comes from going viral. These are notes on the unglamorous parts: what your profile says when you are not in the room, and what happens in the conversation after the like.
Read the series → 03Every one of these tools is described by its maker in language written for engineers. This is the translation: what it does for a business, what line item it replaces, and where it falls over.
Read the series → 04If a number appears in this series it came from a business I can name, and the person it belongs to has seen the post before it went up. Where something did not work, that is here too.
Read the series →LinkedIn did not turn against AI in 2026. It turned against undifferentiated AI. This is the complete system I run, from profile to outreach to the numbers that prove it worked, and the split that decides which half of the job you hand over.
BuildsPrakash Patil is a GST consultant. The back-end work behind every client visit took seven to eight days. It now takes five minutes, and the constraint that had been capping his practice turned out not to be clients at all.
BuildsAshit Vora is 64, runs an electrical contracting firm, and had never written a line of code. The change that mattered was not a tool. It was deciding he was his company's Chief AI Officer, and then building three systems to prove it.
AI systemsMost founders buy AI tools and get nothing back. The ones who get somewhere stop prompting and start running an organisation. This is the diagnostic, the mental model, and the four things worth building in your first 90 days.
AI stackA working stack rather than a list of everything available. What each tool is genuinely good at, where each one fails, and the order to adopt them in. Accurate as of August 2026, and expected to change.
AI systems89% of small businesses now use AI. 95% of AI pilots return nothing measurable. The gap between those two numbers is the whole story, and closing it is not about which tool you buy.
LinkedIn72% of B2B buyers now vet experts with ChatGPT before calling. Most founders are invisible. How to become the answer AI quotes in 2026, tested on 63 of my own posts.
LinkedInA buyer checks your profile before they reply, and decides in about ten seconds. This is the ten-point checklist I score client profiles against, what separates a 3 from a 10 at each one, and a blank scorecard so you can grade your own.
Nothing matches that.
Thirty minutes to work out what AI should actually be doing in your business, and whether I am the right person to help you build it.